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Street Food Alley
The street food alley (먹자골목) forms the beating heart of Gwangjang Market, occupying the central and northern sections. Access via Gate 2 on the Euljiro 4-ga side is most convenient. Cramped corridors lined with shared metal tables create an atmosphere thick with sizzling woks and sesame oil vapour. This is where locals and visitors mingle over steaming bowls of tteokbokki and bindaetteok, their elbows nearly touching. The energy is palpable, the experience utterly authentic—there's little pretence here, just excellent food and genuine Seoul character.
Zona de Hanbok y Textiles
The Hanbok and Textiles Zone occupies the southern section of Gwangjang Market, where dozens of shops stock silk fabrics, lace and materials for hanbok—Korea's traditional dress. You'll find ready-made garments for adults and children, alongside matching accessories. Custom-made hanbok tailoring is available here as well. The zone also showcases contemporary interpretations of hanbok, making it a meeting point between Korean tradition and modern fashion. Visit to browse fabrics, purchase complete outfits or commission bespoke pieces.
Vintage Clothing Area (2nd Floor)
The Vintage Clothing Zone on the 2nd floor of Gwangjang Market is one of Seoul's most established secondhand fashion destinations. Rails are crammed with pieces from past decades, sourced primarily from American and European imports. Most stalls are run by young merchants with a discerning eye, ensuring stock stays aligned with current vintage trends. Look for the distinctive red sign reading '수입구제' (secondhand imports) to identify the area. It's the place to visit if you're hunting for quality vintage finds.
Makgeolli and Pancake Alley
Makgeolli and Pancake Alley sits at the heart of Gwangjang Market, where locals gather around metal tables to drink makgeolli—traditional Korean rice wine—alongside bindaetteok, crispy fried mung bean pancakes that are the market's signature dish. It's an authentic social hub where the convivial atmosphere welcomes visitors to pull up a seat and raise a glass with the regulars. What to see: the bustling market stalls and the casual, unpretentious dining tradition that has drawn crowds for generations.
GoHyang Homemade Noodle Stall (고향칼국수) – Stall A70
GoHyang Kalguksu is a handmade noodle stall in Gwangjang Market, booth A70, instantly recognisable by the Netflix logo sign hanging outside. The owner prepares thick wheat noodles fresh to order, serving them in a steaming broth alongside homemade dumplings filled with pork or kimchi. What to see: the noodle-cutting craft happening right before you. Opening hours and exact ticket information best confirmed upon visit to this popular Seoul spot.
Bindaetteok Park A59 Stall
Park Bindaetteok (stall A59) is a specialist vendor within Gwangjang Market dedicated to bindaetteok, traditional Korean pancakes made from ground mung bean batter mixed with flour and vegetables, then fried until golden and crisp. Unlike most market stalls, it offers an indoor seating area with its own tables, functioning as a proper small restaurant rather than a street food stand. What to see and taste here is authentic Korean street food in a proper sit-down setting.
Wonjo Jamae Mayak Kimbap - Puesto A08
Wonjo Jamae Mayak Kimbap occupies stall A08 in Gwangjang Market and is one of the market's most established vendors. It specialises in mayak kimbap—compact rice rolls whose Korean name literally means "drug kimbap," reflecting their notoriously addictive quality. The shop serves combination plates pairing the kimbap with tteokbokki (spicy rice cakes) at prices between 5,000 and 6,000 KRW. A reliable choice for authentic Korean street food in central Seoul.
Seongwoo Yukhoe
Seongwoo Yukhoe is a specialist restaurant in Seoul serving yukhoe, Korea's answer to steak tartare—raw beef marinated in soy sauce and sesame oil with traditional seasonings. Beyond the classic preparation, the house offers Yukhoe Tangtangi, a distinctive dish topping the marinated beef with raw baby octopus, creating an unusual but compelling combination that appeals to both locals and visiting tourists.
- 1.Street Food Alley
- 2.Zona de Hanbok y Textiles
- 3.Vintage Clothing Area (2nd Floor)
- 4.Makgeolli and Pancake Alley
- 5.GoHyang Homemade Noodle Stall (고향칼국수) – Stall A70
- 6.Bindaetteok Park A59 Stall
- 7.Wonjo Jamae Mayak Kimbap - Puesto A08
- 8.Seongwoo Yukhoe
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Kids version available with adapted and fun language for the little ones (19 min)
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